Master of Science - Business Analytics - Marketing Analytics

Within the nation's most innovative university, the W. P. Carey School is committed to building a tight-knit community. Through small classes, team-based learning and individualized attention every step of the way, a student's W. P. Carey experience is uniquely theirs to own.

Delivered by the highly ranked W. P. Carey Departments of Information Systems and Supply Chain Management, the MS program in Business Analytics builds on quantitative skills and knowledge needed to advance on the analytics career ladder. The explosion of big data impacts every part of the global economy, making business analytics specialists one of the fastest-growing careers in the economy. Students discover how to derive value from data, lead data-driven analyses and create a business advantage across markets and industries.

Two pathways are available for the master's degree program in business analytics. One pathway is designed for students who want to immerse themselves in full-time graduate studies. This program is designed for working professionals seeking to continue working full time while attending school. The other is a nine-month pathway with a lock-step curriculum that consists of quarter-based courses and semester-long courses. The culminating experience delivers real-world experience and develops communication and leadership abilities.