Master of Science - Marketing (N50012)

• Planning, strategy development and implementation
• Analysis of customers, markets and industry
• Marketing communications
• Research, investigations and data analysis.

The course draws heavily on real-world issues, so students will learn the theory but also how to apply it to real-life situations. Students will also have plenty of opportunity to engage with employers, with guest lecturers from industry, and research opportunities where they can work on real marketing problems.